“Imagine” The well-known song- Imagine all the features “living” in your CTV/OTT campaign YOO, HOO,

· look back window up to 180 Days

· Measuring potential Lift from none delivered ads inventory.

· Measuring lost conversion.

· Attribution 360 3D (DOOH support)

· No opt-in

· Support conversions done on cookieless device (Safari, FF, Edge)

· unlimited HH IP changes

· Real-Time Optimization- get attribution events in real-time

into your current API via HTTP call back.

· Self-service

· White label


From deterministic to probabilistic with supervised learning