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The Future of Identity Resolution
An AI and identity resolution pioneer, Intent IQ's cookieless advertising solution delivers outstanding campaign results for advertisers with cookieless activation and attribution, while our cookieless inventory monetization service simultaneously increases publishers' revenue.
Powered by IIQ ID, we deliver 3.5B+ targeted ads per day across 80,000+ websites and apps in cookieless ad space. Backed by 170+ granted patents licensed by some of the biggest companies in the advertising world. Patents covering industry cornerstones, including:
- Profile-based bidding
- Behavioral targeting
- Online and offline data monetization
- Probabilistic cross device targeting & attribution
With Intent IQ, the future of advertising is smarter, more efficient, and entirely cookieless.
Simultaneously Deliver Value to Advertisers and Publishers
WHAT WE OFFER
Bid Enhancement
for Publishers
Cookieless Audience Activation for Advertisers
Bid Enhancement
Intent IQ’s Bid Enhancement ensures you win the right impressions, improve campaign results, and unlock the full potential of your ad spend. Turn ad inventory into actionable, high-value opportunities.
Real-time user identification
Identify and qualify high-value audiences to drive the best outcomes
Advanced data enrichment
Gain rich, contextual user data to enhance targeting accuracy and campaign ROI
Dynamic inventory optimization
Identify untapped opportunities to improve efficiency for SSPs and DSPs
Seamless integration with ad platforms
Easily integrate our technology into your programmatic workflows to enhance decision-making
Cookieless Audience Activation for advertisers
At the heart of our success is our proprietary Intent IQ ID (IIQ ID), enabling over 3.5 billion targeted ads daily across 80,000+ websites and apps in cookieless environments. With a portfolio of 170+ patents trusted by industry leaders, we deliver groundbreaking capabilities, including:
Sophisticated profile-based bidding
Gain unmatched campaign efficiency with precise bidding strategies
Behavioral targeting at scale
Engage audiences with personalized ads based on insights into consumer behavior
Seamless online and offline data monetization
Unlock your data’s solutions to turn online engagement into offline transactions
Probabilistic cross-device targeting and attribution
Ensure accurate performance metrics and achieve seamless, consistent messaging across devices
why industry leaders choose intent iq
“By working with Intent IQ we efficiently build scale and drive performance while overcoming signal loss challenges. The accuracy of their identity-based audience targeting is only matched by the team’s dedication to our business”
“We needed a privacy-safe solution that would help us to improve advertising performance in cookieless environments, and we found that solution with Intent IQ. We saw sustained revenue lift across all cookieless users including iOS, Safari, and Firefox, demonstrating that advertisers can operate effectively in these environments if they have the right strategies and technologies.”
Intent IQ's Snowflake Native App provides an efficient, effective privacy minded way in which to activate first party data as signal loss erosion permeates the landscape.
"As the first demand-side platform to bring the Intent IQ-powered Cookieless Audience Extension to market, I look forward to supporting our clients as they adapt to this evolving industry landscape and utilize new and better tools to maximize reach and improve scale without the use of cookies."
“In today’s privacy-conscious environment, precision targeting
without relying on traditional identifiers is critical. Intent IQ’s identity
signals have helped us unlock a powerful new layer of performance,
especially on platforms where data has become increasingly sparse
and signal loss is more prevalent.”
