Lost conversion? Non-delivered ads? Look-back window?CTV/OTT ATTRIBUTION

Lost conversion? Non-delivered ads? Look-back window? Attribution?

IntentIQ Highlights- CTV/OTT Attribution service:

Up to 180 days look-back window.

Nondelivered ads? Measuring potential lift of your campaign for non-delivered ads inventory.

Lost conversions? You can now measure the impact of lost conversion and tune your campaign.

offers 360° attribution, which attributes multiple consumer devices such as laptops, tablets, mobile phones, connected TVs, and game consoles, etc. to a single consumer.

Accuracy of 92%-95% measured deterministically with 4M different samples every 24 hours.

On the fly parameters- to enable adding dynamically matching KPI

No need to opt-out

Support conversion is done on cookieless delivered.

Simple integration, No javascript, Not intrusive.

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