NEWS & UPDATES

Clinch, the “Personalization Everywhere” company that leads the industry in AI-driven omnichannel personalization (DCO) and dynamic...

By Noam Ben-Yishai IntentIQ's Head of R&D For the better part of the past decade, marketers have strived to achieve a unified customer...

By Ph.D. Ariel Hanemann Intent IQ's – Head of Data Science. 1- Where did all my cookies go? Our industry is about to experience an...

Are you a Mobile iOS app owner? who’s been losing users due to app abandonment? Are you unable to re-engage lost users and entice them...

By Noam Ben-Yishai IntentIQ's R&D Team Leader CTV attribution is hard, it's hard like fishing with a net full of holes. those holes are...

Lost conversion? Non-delivered ads? Look-back window? Attribution? IntentIQ Highlights- CTV/OTT Attribution service: Up to 180 days...

We are happy to announce our partnership with PRIMIS. Primis is the global Video Discovery platform that increases revenue for publishers...

By Dror Ben-Yishai, IntentIQ's CTO Header bidding has been a part of digital advertising since 2015 and since then exploding to almost...

What are the Challenges Facing CTV/OTT Advertising? CTV and OTT advertising is different from linear TV. The latter offers ads that you...

Not clear on all the technical lingo in the CTV/OTT advertising world? We’ve created a glossary to help you navigate this new technology...

· look back window up to 180 Days · Measuring potential Lift from none delivered ads inventory. · Measuring lost...

By Noam Ben-Yishai, Intent IQ's Service R&D Team Leader With a view-through of up to 180 days and a lack of standard measurement, some...

By Gali Rom-Amsili, Intent IQ's Customer Success Manager and Business Development. As Summer ends, so does internship season. Look what...

By Dror Ben-Yishai, Intent IQ's CTO We hear the same question in many meetings with partners and potential partners- Is Intent IQ’s Bid...

By Roy Shkedi, Intent IQ's Chairman There are a lot of changes happening in the online advertising ecosystem, so much so that it seems...

By Dror Ben-Yishai, Intent IQ's CTO In today’s privacy-oriented world, the AdTech ecosystem is in a flux. On the one hand, we can see an...

Next generation identity resolution leader Intent IQ has joined forces with Infolinks, an exclusive contextually-driven ad marketplace....

By Roy Shkedi, Intent IQ's chairman The Weather Channel recently announced that it will be moving its mobile app further into a...

By Roy Shkedi, Intent IQ's Chairman Little do most internet users know that when they sign onto a website and click on the “Accept...

Google’s third-party cookies depreciation will be completed by March 2022, kicking off the process with the release of the Chrome 90...